nubia 230Nubia's Red Devil Marsruns 5G at China Unicom, has liquid cooling, includes force feedback and vibration, and a graphene heat sink! The 48 million nominal megapixel Sony IMX586 camera can produce (some kind of) 8K video.

The 4G version starts at US$400 for a unit that outclasses the iPhone in many ways. Amazon sells earlier Nubia phones and worldwide marketing is beginning.   

The phone is certified by the Tencent 2018TGA Grand Prix, sponsored by the 10% owner of China Unicom, games giant Tencent. Unicom was struggling, so the government brought in Alibaba and Tencent as shareholders and supporters. The joint marketing has been very successful.

450 million people watch esports and sponsors pay US$hundreds of millions to reach them. As you can see in the release below, the gaming features of the phone are remarkable.

Thanks to Richard Lai of Engadget for pointing me to this story.

Liquid cooling + air cooling!

e-sports mobile phone,

you want it all

Liquid cooling + air cooling and 10GB storage! About e-sports mobile phone, you want it all

From the hard work of a few people to the national team won the Asian Games this year, the Chinese e-sports industry undoubtedly ushered in the "myth era" in 2018. However, for the mobile games with the lowest participation threshold and the best masses in the e-sports, “regularization” was once a headache for the whole industry – professional mobile e-sports should have professional e-sports mobile phones, which can be e-sports. How to make a mobile phone?

Fortunately, Nubia gave the answer - the Red Devils esports phone. Nubia has clearly stated that "performance should be stable for a long time", "the appearance should be cool and not weird" and other unprecedented claims, known as "e-sports mobile phone standard" by the industry, Tencent 2018TGA Grand Prix designated machine, Western Anime official exhibition A series of honors such as the designated machine, the 2018 ChinaJoy Black Gold Award and the Jingdong Best-selling Game Mobile Gold Award will follow. After listening to a large number of players' feedback and harvesting huge actual factual data of electric competitions, the Nubian Red Devils Mars esports mobile phone, which incorporates the latest technology and design concept, followed the e-sports "myth era" officially.

The strongest performance + innovative cooling, only for more stable e-sports performance

The Nubian Red Devils Mars is welcoming the players in the hardware configuration.Qualcomm Xiaolong 845 platform, the first wholesale 10GB DDR4 memory and 256GB UFS2.1 flash memory combination, so that the Nubian Red Devils Mars in the Lu master test program set an amazing achievement of more than 360,000 points, become the "God of professional e-sports Level equipment."

However, for a real professional e-sports phone, the Nubian Red Devils Mars is obviously not a simple “stack”. On the one hand, the ET evolutionary tensor AI acceleration technology developed by Nubia is integrated into the bottom layer of the system, which brings faster response speed and better memory management and performance scheduling. On the other hand, in the previous Nubia The turbulent air-cooling design of the Red Devils esports mobile phone has been fully evolved into an ICE multi-dimensional stereo cooling system that integrates “thermal conduction + heat dissipation”. The combination of the two brings an unimaginable Ares engine!

In the Nubian Red Devils Mars, engineers have added super-sized liquid-cooled heat pipes with an internal nano-wicking structure with a heat dissipation area of ​​up to 22,000 mm2. Under the cooperation of the heat pipe and the three-layer graphene heat sink, the heat generated in the intense e-sports will be quickly absorbed and transmitted to a larger area of ​​the low temperature inside the fuselage to achieve rapid heat transfer.

At the same time, the Nubian Red Devils Mars continued and improved the original air-cooled design of the previous generation. Through the design of the iconic four-way convection trough and honeycomb vents, the natural expansion and flow characteristics of hot air can be effectively utilized to quickly dissipate the internally dispersed heat out of the fuselage. The new cooling system of “liquid cooling + air cooling” perfectly achieves the effect of “heat collecting, heat conduction and heat dissipation”.

Legend: Mr. Ni Fei, Co-founder of Nubian Brand and General Manager of Nubian Smartphone

The heat and heat dissipation system of the Nubian Red Devils Mars is very innovative, but its basic idea is actually quite “simple”: the real eSports mobile phone must not only have high enough performance, but also must remain in the game for a long time. This is high performance.This is actually the essential quality of the e-sports mobile phone that the Red Devils proposed before.

Full-mode combat system blessing, Red Devils Mars makes esports professional and interesting

With top-notch and stable performance, the basic gaming experience is guaranteed for the Nubian Red Devils Mars. However, as the leader of "E-sports Mobile", the Red Devils team has accumulated a wealth of professional experience, which makes their demand for professional players have an understanding that other brands can hardly match.

Among the Red Devils Mars esports, Nubia brought a new "full-mode combat system." It includes the enhanced experience of “sound, language, vision, control and shock”, which perfectly satisfies the needs of professional mobile games.

First of all, the Nubian Red Devils Mars is equipped with dual Box sound chambers and dual SmartPA smart amplifiers. Under the DTS-X Ultra sound effect, this professional E-sport mobile phone can achieve 7.1-channel "except for external or headphone output." Listening to the voice of the "effect." Coupled with the AI ​​noise reduction, beamforming effect of the Red Devils Mars esports headset and the professional sound card chip embedded in the sound box, the anchor-level ear return effect makes it the first PC-level professional voice experience on the e-sports phone, let teammates The communication between them is no longer difficult.

Secondly, excellent visual effects are also indispensable for "e-sports phones." Thanks to Nubia's persistent exploration of screen technology and visual experience, the Red Devils Mars is equipped with a 6-inch LCD full screen, taking into account the combined advantages of high brightness, high resolution and eye protection. Known as the "Light of the God of War", the 16.8 million-color AI light strip and professional light effect controllers have upgraded the competitive visual effects from the Nubian Red Devils.

For any real game equipment, precise control is always the trait that determines the difference between life and death. The newly-launched Nubian Red Devils Mars not only uses high-quality on-screen touch chips and professional low-friction screen coatings, but also introduces Mars Trigger's "God of the Blades" capacitive touch buttons, and the fully optimized control experience makes it easy to achieve "one touch" Professional operations such as "one touch and one hair"! If players also want to control more control skills, then the plug-and-play "God of War" will make this e-sports mobile phone gaming sensation to a higher level.

With the immersive sound quality, clear battlefield voice, vivid display and precise control, the Nubian Red Devils Mars is not satisfied. The e-sports linear motor is the first to realize the 4D intelligent shock experience in this e-sports mobile phone. More than 1000 kinds of force feedback effects can bring amazing real “shock” in more than 400 kinds of game scenes.

Fully evolved Red Devils system to maximize performance and experience

Nubia's RedMagic OS, optimized for esports games, has now gained a lot of praise from gamers and professional players. The RedMagic OS also ushered in a new upgrade - RedMagic OS V1.6 based on Android P system optimization. Its underlying optimization enables better power-saving features, more comprehensive AI acceleration support and App compatibility for a longer period of time, as well as the latest security patches, the latest driver adaptations, everything is better for a better gaming experience. A solid foundation.

Based on the active adoption of the latest technology, RedMagic OS V1.6 introduces a game-specific model that players are looking forward to. Just need to gently push the "sports button", the depth performance of Qualcomm Snapdragon 845 will be fully released, a new card-style interface and a variety of game shortcuts, so that players really experience what is "the system for the game" ", comprehensively enhance the immersive experience of mobile gaming.

Of course, Nubia has not forgotten the loyal users of the Red Devils. Nubian will simultaneously provide the Red Devils with innovative "back trigger" and "three-finger" control functions based on fingerprint buttons to enjoy a more natural and professional control experience.

Strength defines e-sports mobile phone, Nubian Red Devils Mars helps your e-sports legend

At the beginning of the press conference of the Nubian Red Devils Mars, Mr. Ni Fei, the co-founder of the Nubian brand and the general manager of the Nubian smartphone, raised a question for the audience and the whole industry: what kind of mobile phone can be called Be a real e-sports phone?

Legend: Nubian Chief Game Officer Ruo Feng

Top performance, excellent cooling, systems and controls optimized for the game – these are just not enough. The real e-sports mobile phone must take the respect of the player group and respect the game e-sports culture itself as the starting point. While giving the players a unique gaming experience as much as possible, they must also experience the test of the real professional e-sports event. To make a contribution to the professionalization and regularization of e-sports.

Legend: Ms. Chen Ting, President of Communication Business Department of Jingdong Mall

As the designated machine for the Tencent 2018TGA Grand Prix, the Nubian Red Devils have proved themselves perfectly. On the basis of its comprehensive evolution, the Nubian Red Devils Mars, with its perfect e-sports configuration and professional e-sports experience, has continued to play the role of the Tencent 2018TGA Grand Prix, and has also established a clear Standards that can be referenced.

This is the attitude that e-sports mobile phones should have. Nubian Mars God of War is your legend.

The Nubian Red Devils Mars has three color versions of Meteorite Black, Flame Red, and God of War Camouflage. The 6GB+64GB configuration of the meteorite black and flame red is only 2699 yuan; the 8GB+128GB configuration of the meteorite black and the flame red is 3199. Yuan; top 10GB + 256GB configuration of the Ares camouflage version of the price of 3,999 yuan! The Nubian Red Devils Mars will open an appointment in the Nubian official mall, the Nubian offline experience store, and Jingdong Mall after the press conference, and will officially start selling at 0:00 on December 7.

Sony Releases Stacked CMOS Image Sensor for Smartphones with Industry’s Highest*1 48 Effective Megapixels*2

Featuring World First*3 Ultra-compact Pixel Size of 0.8 μm

Sony Corporation
Sony Semiconductor Solutions Corporation

Tokyo, Japan—Sony Corporation today announced the upcoming release of the IMX586 stacked CMOS image sensor for smartphone cameras. The new sensor features 48 effective megapixels*2, the industry’s highest pixel count.*1 The new product achieved a world-first*3 ultra-compact pixel size of 0.8 μm, making it possible to pack 48 effective megapixels*2 onto a 1/2-type (8.0 mm diagonal) unit, thereby supporting enhanced imaging on smartphone cameras.

  • *1:Among image sensors for smartphones. As of announcement on July 23, 2018
  • *2:Based on image sensor effective pixel specification method
  • *3:Among image sensors. According to Sony research. As of announcement on July 23, 2018

IMX586 stacked CMOS image sensor

Model nameSample shipment date (planned)Sample price
(excluding tax)
IMX586 1/2-type (8.0 mm diagonal) 48 effective 
megapixel*2 stacked CMOS image sensor
September 2018 3,000 JPY

These days, high-end smartphone models require even greater imaging quality from their cameras. The new Sony sensor features 48 effective megapixels,*2 a pixel count which rivals that of high-performance SLR cameras, making it possible to capture beautiful, high-resolution images even with a smartphone.

The new sensor uses the Quad Bayer color filter array, where adjacent 2x2 pixels come in the same color, making high-sensitivity shooting possible. During low light shooting, the signals from the four adjacent pixels are added, raising the sensitivity to a level equivalent to that of 1.6 μm pixels (12 megapixels), resulting in bright, low noise images.
In addition to these advantages, original Sony exposure control technology and signal processing functionality are built into the image sensor, enabling real-time output and a superior dynamic range four times greater than conventional units. Even scenes with both bright and dark areas can be captured with minimal highlight blowout or loss of detail in shadows.

Main Features

1.World’s first*3 0.8 μm ultra-compact pixel size enables industry’s highest*1 pixel count at 48 effective megapixels*2

Generally, miniaturization of pixels results in poor light collecting efficiency per pixel, accompanied by a drop in sensitivity and volume of saturation signal. This product was designed and manufactured with techniques that improve light collection efficiency and photoelectric conversion efficiency over conventional products, resulting in the world’s first*3 0.8 μm pixel size, with both high sensitivity and high saturation signal level.
This smaller pixel size allows the new product to deliver 48 effective megapixels*2 on a compact unit with 8.0 mm diagonal, which can be fitted on many smartphones. The increased pixel count enables high-definition imaging even on smartphones which use digital zoom.

Conventional image (12 effective megapixels)IMX586 image (48 effective megapixels*2)

2.The Quad Bayer array enables both high sensitivity and high resolution

By adopting the Quad Bayer color filter array, where the adjacent 2x2 pixels come in the same color, the new sensor delivers both high sensitivity and high resolution. In low light situations, such as shooting at night, the signal from the four adjacent pixels are added, raising the sensitivity to a level equivalent to that of 1.6 μm pixels (12 effective megapixels), to capture bright, low-noise photos and videos. When shooting bright scenes such as daytime outdoors, the built-in, original signal processing function performs array conversion, making it possible to obtain high-definition 48 effective megapixel images in real time.

Pixel array of the new sensor
(Quad Bayer Array)
(conceptual diagram)

Array conversion using original signal processing
(conceptual diagram)

3.Four times greater dynamic range than previous products and real time output

Original Sony exposure control technology and signal processing functionality are built into the image sensor, enabling real-time output and a superior dynamic range that is four times greater than conventional products. Even scenes with both bright and dark areas can be captured with minimal highlight blowout or loss of detail in shadows while viewing the image on the smartphone display.

Key Specifications

Model name IMX586
Number of effective pixels 8000 (H) × 6000 (V)48 megapixels*2
Image size Diagonal 8.000mm(Type 1/2)
Unit cell size 0.8μm(H)×0.8μm(V)
Frame rate Full 30fps
Sensitivity (Standard value: f5.6) Approx. 133LSB
Sensor saturation signal level (minimum value) Approx. 4500e
Voltage Analog 2.8V, 1.8V
Digital 1.1V
Interface 1.8V
Main functions Image plane phase-difference AF, HDR imaging
Output MIPI C-PHY1.0 (3 trio) / D-PHY 1.2 (4 lane)
Color filter array Quad Bayer array
Image output format Bayer RAW

dave ask


CFO John Stephens says AT&T is going to cut capex soon.

Bharti in India has lost 45M customers who did not want to pay the minimum US#2/month. It's shutting down 3G to free some spectrum for 4G. It is cutting capex, dangerous when the 12 gigabytes/month of use continues to rise.

Huawei in 6 days sold 300,000 5G Mate 20s. Delivery begins on 8/16. 

China has over 50,000 upgraded base stations and may have more than 200,000 by yearend 2019. The growth is astonishing and about to accelerate. China will have more 5G than North America and Europe combined for several years.

5G phone prices are down to $580 in China from Oppo. Headed under $300 in 2020 and driving demand.

No one believed me when I wrote in May, 90% of Huawei U.S. purchases can be rapidly replaced and that Huawei would survive and thrive. Financial results are in, with 23% growth and increased phone sales. It is spending $17B on research in 2019, up > 10%. 

5G phones spotted from Sharp and Sony

NTT DOCOMO will begin "pre-commercial service Sept 20 with over 100 live bases. Officially, the commercial start is 2020.

 More newsfeed


Welcome  1,800,000 Koreans bought 5G in the first four months. The demand is there, and most of the technology works. Meanwhile, the hype is unreal. Time for reporting closer to the truth.

The estimates you hear about 5G costs are wildly exaggerated. Verizon is building the most advanced wireless network while reducing capex. Deutsche Telekom and Orange/France Telecom also confirm they won't raise capex.

Massive MIMO in either 4G or "5G" can increase capacity 3X to 7X, including putting 2.3 GHz to 4.2 GHz to use. Carrier Aggregation, 256 QAM, and other tools double and triple that. Verizon sees cost/bit dropping 40% per year.

Cisco & others see traffic growth slowing to 30%/year or less.  I infer overcapacity almost everywhere.  

Believe it or not, 80+% of 5G (mid-band) for several years will be slower than good 4G, which is more developed.